FDM: Franchise Dictionary Magazine

In 2019 I became Creative Director for the Franchise Dictionary Magazine, a monthly publication which features information about owning a franchise. Working directly with the editor and writers, I am the sole designer. We have evolved the magazine's sophistication in addition to increasing its size – more than doubling the number of pages in the first year. Starting in 2023 we did a mini-rebrand, introducing a new logo, color palette and fonts. I also design full-page ads directly for many of the franchises.